Business Catalyst Websites Feature User Friendly Back End Tools

The many benefits of a Business Catalyst website include custom website design, powerful marketing tools, innovative content management and seamless integration of ecommerce solutions. The Business Catalyst platform provides you with backend tools that make it easy for you to handle the day-to-day management of your website, customers, blog, email campaigns and online store.

Back End Features That Simplify Your Company Website Management

Analytics
Shopping Cart
Email Contacts

Website Management And Analytics

  • Edit and publish content easily without coding knowledge or need for a technical administrator
  • BC Platform designed for self-management with customized modules, web applications, page templates, photo galleries and more
  • Dynamic customer database created as customers interact with your website
  • Website Analytics and Reports give you vital information regarding customers, e-commerce, email campaigns
  • Security for all content with hosting data centers available in North America, Europe and Asia Pacific

eCommerce Solutions

  • Sell real or virtual products online
  • Simple inventory control and shipping integration
  • Upselling & cross-selling capabilities
  • Buy and/or Quote options
  • Variable search criteria, including keywords, price ranges and customized parameters
  • SEO integration with search engine friendly URLS
  • Multi-currency support for international sales
  • Affiliate Programs and XML feeds
  • Detailed reporting

Business Management And Marketing

  • Work Flow Notifications for registrations, orders, downloads, subscriptions
  • Customer Relationship Management (CRM) captures customer details, activities, cases, subscriptions, orders, campaigns
  • Secure Zone login to access designated members-only areas of website
  • RSS feed lets you syndicate blog posts and more
  • Blog easily with full blogging platform
  • Manage Email Marketing campaigns and newsletters

Stop Wearing Too Many Hats

How many hats can you wear at one time as a business owner? You have enough hats to wear now; becoming a coder or learning how to create databases from the ground up shouldn't be a part of your job description too!

With Business Catalyst's All-in-One solution for website and content management, you can save money while having access to all the tools you'll need for email marketing, CRM, e-commerce, event management and more. Business Catalyst's back end features give you the same features large companies pay big bucks for without the high price tag. And guess what? You won't have to wear all those hats!

Market Technology Inc

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